Category Archives: Events

Omega launches the world’s first master chronometer and only tested Anti-magnetic watch – the Globemaster

Los Angeles, March 9, 2015: Swiss luxury watchmaker, Omega, has launched the world’s first master chronometer, the Globemaster. The revolutionary watch is the only tested anti-magnetic innovation which has emerged from the depth of 8 rigorous tests over a period of 10 days. Mechanical watches without anti-magnetic innovation can suffer long-term effects in their accuracy when exposed to magnetic fields. The Globemaster has combated a magnetic force of 15,000 Gauss to pass tests by METAS, the Swiss Federal Institute of Meteorology, and has maintained the optimum accuracy. With this watch, Omega has reached new standards of precision and now have a double certification for all their master chronomenter watches i.e. COSC and METAS.

deviation of daily precision after exposure to 15000 gauss magnetic filed

 

To ensure optimum accuracy, the Globemaster has successfully withstood a magnetic force of 15,000 Gauss

To simulate real-life conditions, the Globemaster is examined in 6 different wearing positions and contrasting power reserves. The watch spends 30 seconds in each position with the audio of average precision being recorded. The power reserve is then reduced by two thirds to guarantee precision between 100% and 33% of power reserve. It has been also climate tested at 22 and 33 degrees Celsius both on and off the wrist. With the most advanced mechanical movements, the watch has been subjected to more pressure up the point of its stated water resistance.

Unveiled by Oscar winning actor and Omega’s brand ambassador, Eddie Redmayne, the watch has set new benchmarks of excellence by crossing COSC’s standards. Photos of the watch were taken every 24 hours to check for accuracy against UTC time.

The ‘Fantastico’ feeling with Tata Zica at Goa!

The cars and Goa have an innate connection with my life and driving those charming drives in Goa is only too exciting. Another chance, another TATA car and you could not have asked for more.

This time with Indiblogger and Zica the new hatchback which will debut in the market early next year from the Tata stable. Of late with the introduction of Zest and the automatic version from the Tatas they have been making a serious effort to redefine the brand imagery that they have built from their first ever Indian Car – the Indica.

Here too the Zica is a short version of Zippy Car, which we soon found out that it lived up to its name. Zippy Car.

My travel perhaps to Goa was the longest or the lengthiest in relative terms which was a flight from hometown Coimbatore to Bangalore a day earlier on 4th and then joining the Bangalore buddies at the Bangalore Airport on the 5th early morning. Not to mention a flight missed getting back and then again Bangalore to Coimbatore.

Having a cousin in toe was nice. Arunraj, now an entrepreneur was also making his impact felt on the blogging scene and it’s nice to see him a part of the 60 lucky bloggers to drive the Zica.

The Indiblogger team left no stones unturned to make it a special trip right from the moment we got down at Goa to the time we got back. All those moments were special thank you so much Indiblogger and Team Tata Motors

The Zica a product of three year Research & development at the Tata Motors will be a defining moment for them. The classic Tata Grill has got a make over this time all black finish and a chrome logo and looks like a a bit of Jaguar impact on the front. The gleaming lines which take you to the sides and the headlamps all have been worked to a perfect drill.

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The colours are a treat to the eyes and I can foresee these gleaming beauties parading across the streets in the days to come.

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Ok let me make a confession this is going to be very exhaustive review. Like they did the ZEST as a platform, Tata Motors have come in with Zica as a Platform. A new challenger in the mid entry segment it boast of features that are on par with high end models. We will wait on the pricing and that would do the trick.

So this Zica is a passionate team work of three years as I had already mentioned, with inputs from their Italian counterpart, Tata was only willing to sport the international look that redefines the Tata stable.

Design Next

The classic example is the redesigned and revamped front grille, giving you ample sturdy and communicative look and adds to the aerodynamic stature of the car. The hexagonal imprint is very nice on the car. The head lamps, the parking lamp and tail lamps have been spruced up to make for a impact of a big car. This is as expressive as it can get greeting you with a confident and agile stance, talking of which I answered agile when asked about Messi in one word.

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Drive Next

And now the heart of the matter, er the car, in two fuel variants petrol and diesel have nice set of engines which will get you the power in the city’s traffic and also the fuel efficiency that matters to every Indian. The car which we drove came up with 30 kmpl on the Instant Fuel efficiency on the dashboard.

The petrol version sports the Revotron 1.2 L engine with first in segment multi drive modes on City and Eco giving us a peppy drive around the city and furl economy.

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The Petrol version is powered by the Revotron 1.2 L engine delivering a power of 85PS and torque of 115Nm @3500 rpm. All aluminium makes it light and fuel efficient.

The diesel version is an all new 1.05 L Revotorq engine indigenously developed in-house deliver s optimum power of 70PS  and I must add it’s an aluminium engine which delivers a refined superior engine.

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Advanced dual path suspension gives you enough leeway to go over the bumps and potholes that our Indian roads are famous for and 9th gen ABS is a standard with corner stability control for safer driver around the corners.

Connect Next

And talk of interiors and a fantastic job again here, the dashboard is very very chic with a body coloured lining in the sides sporting awing like feature and use of space to accommodate everything you wanted to get inside the car. Water can, a Pepsi can your iPad the way it should be taken up and a 240 litre space to boot.

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You have the Connect – an integral part of Tata these days with their navigation system powered by Mapmyindia and a new music system of hotspots with a Juke Car app. Now everyone in the car becomes a DJ and put the next song on the line.

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So that was about the car in simple words… now to the event.

We all reached Goa, checked in to the Aliva Diwa, a beautiful place in its pristine beauty, red brick structures giving it an enamoured look.

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Post registrations and refreshments and lunch, we started the day on a serious note going to the beach, white sand beaches and they had para gliding happening and it was a sight to watch.

Playing by the waves and some action filled football game later we returned back to the hotel around 5 pm. The game had its share of excitement and injury time, courtesy yours truly trying to save a goal and failing and crashing on the goal post. Roshan was summoned immediately  and he went into a doctor mode with some fine dressing on the toe.


The evening started off with some discussions on the fellow bloggers on how blogging is all happening and things like that. Some cool questions were laid to rest on the participation of food bloggers at an auto event.

The real event was the invite from Tata Motors to go to the Locker Room and find it an awesome place. We had a tshirt decked properly with our name card and a bit of information booklet the file a pen and the cute little pendrive. There was the nice water sipper too.

It was a beautiful scene to watch as everyone found theirs and were looking in awe, selfies and photographs were being clicked incessantly.

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As this was on, they announced the arrival of the coach – Cyrus Sahukar, who came in with a whistle and lo the party began in all earnest in the dressing room.

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The story of how Messi became the brand ambassador for Tata Motors and the reason why they took to Messi was shared fascinatingly by Delna Avari the Head of Marketing and Communications, Tata Motors. Then it was followed by the techno analysis and a passionate presentation of the car and its highlights by Prathap and Sunil.

Then the car was unveiled right in the middle of the field. And the whole team was there who were an integral part of the team Zica.

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We got to ask question and got answers to how Zica is set to redefine the way the people look at the cars.

The evening then was led by the DJ and fellow bloggers taking to the stage not to mention Cyrus Sahukar also making it happen. A great end to an exciting day if you thought the advernture was yet to begin. Well the cars were to be driven tomo.

There are things which happen on a Sunday like a 5.45 am alarm from your hotel staff, that they were so duty conscious. Never mind some folks had slept a few hours before or may an hour before.

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Team D4 : Vaishaki Mishra, yours Truly and Arun Raj

 

And we got ready to set out to drive and explore the countryside too we did really explore we will tell sometime later. We got a diesel car and it was nice, they already had a predetermined the route map.

They also had all the media one pen drive, one set of songs on the phone etc so we can use all the functionalities. The bottle holders were a sight to see.

In  one of the discussion with the teams they said its actually minor details that makes a lot of difference. One such minor alteration in the placement of partking brake handle gave a lot of space for one more bottle holder. Makes sense, Zica Sense.

The steering and the drive platform was almost the same as Zest, having tested the one it was nice. Very responsive and the turning radius was awesome you could cut corners without any hassle. The dashboard sported a nice look with instant fuel efficiency being marked as you drive.

The suspension didn’t disappoint it could take on large craters on the road, for a small car like this. The ride on the diesel was good on the long one and the switching between the City and Eco has an a telling impact in the way it responds with the bit of earnestness in City mode.

Check these pic on the modes and I also wanted to test the gears at each of their levels I think 4th gear stood on without much strain as you can see from this pic. Well add this you know which gear you are on on the dashboard!

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The Music System on the Juke app gets connected and you can line up the songs – democratic setup everybody gets to line up their fav. In course of the presentation day before Delna has indeed put this up from the real time experience when you also want to listen to your fav.

Looks like there has been a lot of consumer insights which has gone into the interiors. check some of the offerings:

  • An ipad / tab holder
  • A Cold drink holder where it will remain cold for you to drink, preferably a can that is
  • A place near the steering for the driver to keep things handy
  • Enough and more bottle holders – 7 bottle holders and 2 cup holders
  • Charger on usb mode
  • Parking Ticket holder
  • Speakers on four doors giving you the best entertainment on the go

The AC works fine and is able to get to the back seat and that’s nice given that there are no special vents.

The have two sets of suspensions that take you on the most inimitable Indian roads. Well the boot space is optimum with 240 liters of boot space and there is a separate partition for tool kit.Image 2

Overall a nice package and I must say Tatas are making the strides by leap and they will deliver the punch that the market is so expecting them to in the next few days.

One thing I should mention here is the way the #madeofgreat campaign was brought about and made an impact to take Tata Motors to a different realm, I think that needs a separate blog by itself.

Thanks to Tata Motors, Indibloggers and a whole lot of our blogger friends making this event a fantastico for ever.

I leave you with this video, pardon me for my low voice.

Senthilkumar

MixRadio and Samsung to bring free personalized music streaming to millions

India, 21st October 2015: MixRadio has today announced plans to bring the world’s most personalised music streaming service to millions of music fans by pre-loading the MixRadio music service to Samsung devices in India.
The deal represents a significant move forward for the adoption of music streaming in India. MixRadio has already introduced over 20 million people in the region to music streaming, and this deal will allow millions more to access a highly personalised music experience for free.
MixRadio has been analysing data on music listening in India for over 10 years, it’s catalogue spans 13 genres of Indian music including Bollywood, Telugu, Tamil to Punjabi, Bengali, Oriya and Marathi. This depth of local understanding combined with an extensive international catalogue allows MixRadio to deliver the easiest, most personal and most fun music service available.
MixRadio will initially be pre-loaded on the new Samsung Z3, launching today. Music lovers will be able to access MixRadio’s catalogue of over 30 million tracks and thousands of curated mixes at the touch of a single button, straight out of the box. MixRadio will join other major apps available on Samsung’s new operating system, Tizen and will not be available on any other Android devices in the region.
Karan Grover, GM for MixRadio in India, comments, “Samsung chose MixRadio over other music services because of our long heritage in India, rich catalogue and highly evolved personalization engine. We have the breadth of both international and local catalogue, plus the depth of data on that catalogue, to allow us to deliver an unparalleled personalized music streaming experience to music lovers on Samsung devices. We are delighted to be bringing the world’s simplest and most personal music streaming service to millions of new listeners through this partnership”.
Jonathan Dworkin, CMO of MixRadio, adds “At the heart of what we do is a desire to deliver people more of the music they love – music they know and music they have yet to discover. We understand that mobile is now the means for people to connect with their music, so to deliver a great service you have to be genuinely mobile first in your approach. MixRadio has been mobile first since its inception and are excited to be drawing on this experience to deliver the best possible streaming experience to music fans in India through our new partnership with Samsung”.

ELUGA ICON – Panasonic’s new phone is exclusively available on Amazon!

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New Delhi, 10th August, 2015: Panasonic India has exclusively tied up with Amazon.in, India’s largest e-commerce online portal to launch its latest Smartphone, the Eluga Icon. ELUGA Icon went live today on Amazon India’s ‘Exclusive’ page. With this exclusive collaboration, The new Smartphone equipped with a large 5.5 HD IPS screen with enhanced colours promises an unparalleled visual delight for its consumers.

The Smartphone with India 4G/LTE band network support is equipped with an outstanding processing power with a superfast 1.5 GHz True Octa Core Processor providing an effortless experience when it comes to playing games, watching videos and switching between apps. In addition, the device has a powerful 8 MP Front camera and a superb 13 MP rear Camera with auto focus and LED flash. The Icon is also equipped with cool features like ICON User Interface providing single access to apps, iSense – a unique hand hover gesture based functionality, Smart Awake – Double Tap to wake-up screen, Air Swipe Unlock, Mediatek Hot-Knot and Blink Play feature for taking selfies or groupies with a blink of an eye. . On Battery capacity, the Icon supports a powerful 3500 mAh battery providing longer battery durability than available in other products in this segment and weighs only 147gm. Overall, the 7.9mm Uni-body Eluga Icon is a perfect unification of sleek & appealing aesthetics and innovative interface with a multitude of inbuilt applications.

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Performance beyond boundaries

The Eluga Icon is really iconic when it comes to performance. The large 2GB RAM makes it the best choice for uninterrupted performance and its 16 GB ROM expandable upto 32 GB provides ample of storage capacity.

Catch the speed

For a blazing fast experience, The Eluga Icon comes with superfast 4G LTE capability which makes this a beast of a device. Hence, streaming and downloading wouldn’t be a time consuming task anymore.

Icon user interface

The refreshingly new Icon User interface gives a “Single Tap” access to all applications, automatically arranges apps in thematic folders & complex functional menus are made simple yet topped with beautiful interface. Adding to that, the Smart iSense technology from Eluga Icon is equipped with a bouquet of gesture based features to provide convenience like never before.

Speaking on the launch, Mr. Manish Sharma, Managing Director, Panasonic India said “Increased internet penetration and growing popularity of online shopping, combined with the upsurge in smartphones has fuelled the growth of online retailing in India. In line with this, Panasonic India has exclusively tied up with Amazon in order to cater to the changing needs of the Indian consumers. With an aim to make technology accessible to all, this partnership not only reinforces our commitment to meet the consumer demands on-the-go but also amplifies our reach to a larger audience.”

Sharing his thoughts, Mr. Pankaj Rana, Business Head – Mobility Division, Panasonic India, further added,- “At Panasonic, we believe in incorporating phenomenal features in our devices which cater to the changing customers demand. In line with this, we have come up with our new Eluga Icon which offers advanced features like the Smart iSense Technology which supports Single Tap & Blink Play which in turn enhances user experience.”

LiveLodgycal – the Renault Lodgy review

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Its Goa time, and another blogger meet with another new car!

Its become a habit with Blogadda getting you drive the cars around the picturesque Goa.

So when Harish calls you dont say NO! Who would deny themselves an opportunity to be amongst 40 of the best minds from the country. In a sense these meets have enriched the bond of friendship cutting across the country and have given a different perspective on what blogging is all about and the kind of passion it evokes in each one of us.

Probably I was the first to step out of home, early in the morning given I had to reach Chennai and then get to Goa!

In between the WhatsApp messages and tweets which incidentally was trending for sometime with the #LiveLodgycal hastag, we were getting set to what would be a great event the next two days over the weekend.

I am gonna write about the awesomest gang of the Blogadda in a separate post. Thank you all for such a well planned and well executed eventful meet that we were in. Hmm the prizes were awesome and that was the icing in the cake for those who got them and deservedly so.

So this meet let me tell you was courtesy the Renault India, the car manufacturer with a legacy from France. If you know the SUV which set the market rolling  by the name of Duster then you know who we are talking.

The foreign brands take some time to get to the bottom of Indian mind and heart and so too Renault has captured the imagination of the car lovers with its earlier versions.

This time we got to test the all new Renault Lodgy, well it got to be Lodgycal and turned out to be one.

After reaching the hotel and warm welcome and some unofficial meeting up later we all assembled to listen to what the car or the MPV as it is called is all about.

The evening started on a wonderful welcome note from the teams at Blogadda and Renault India. We also had a wonderful intro session on all the bloggers and the teams present there.

 

I was a part of the Team Fleeting Four – accompanied by the traveler with the name @payaniga Prashanth, the ever funny Doctor @pythoroshan who blogged one of the serious issues in the country about his profession and the ace photographer and blogger Sammy @deckle_edge.

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 (Fleeting Four – Awesome team mates – Prashanth, Dr. Roshan and Sammy!)

Renault Lodgy: The Car with a history!

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An MPV from the house of the 116 year old company that pioneered the Turbocharger, the first Hatch sedan, or the steering mounted controls to name a few has done a marvel in the way they have taken Lodgy to the Indian Market.

First things first. The Renault are the pioneers of the MPV cars and that lends a special significance when you try out the car and there is an ample evidence of that factor. It shows when a 117 year young company does things its own way.

Be it the turbocharger or the first sedan, the steering mounted controls, the first hatch back or the first gear box, there is history and a legacy to live by.

So let me go by what are some of the unique features:

Monococoque : The F1 fan in me was so happy hearing the monocoque contruction of the MPV Lodgy. It adds to the safety by default. Well you need to know Metallurgy well enough to do that monocoque is a single steel construction of the body.

Diesel Only Option: Diesel is standard in two variants one with 85 PS generating a maximum torque of 200 Nm @ 1900 rpm. Another with 110 PS with a maximum torque of 245 Nm @ 1750 rpm and comes with a 6 gear box. It has shown a great flair by going only diesel in Indian circumstances and the mileage is pretty decent if you go by ARAI. Leaves the competition by a mile.

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Pic Courtesy : Sammy aka @deckle_edge

There is a lot of thought which has gone into the design of the car suiting it to the Indian way. The car has a nice front grill with the logo, and head lamps are pretty and fits nice in the view.

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Courtesy: Manjulika taking the picture

The car is nice and just have a look at the interiors and the dont disappoint, class interiors and nice feel of the seats and good feel on the dashboard. The touch music dashboard – and the controls on the steering are easy to use. Well the indicator and wiper are under left right combination as usual Renault style.

So without much of the writing I am thankful to my team mates for recording this video… all the aspects of the car in these videos!

Hmm its one spacious car and well we have to wait and see what the people have to say about the rear, I loved the lamps at the rear but found it very squarish for all the aero styling in the front. But you know they were the first MPV.

The drive was good probably the first two gears need a bit of response but once you get going you are in for a ride. I can understand the first two gears are for the city driving and getting you out to the highway!

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The seat variations and the boot space are very comfortable and India will be all arms wide open welcoming such a family gaadi to their household for sure.

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The touch screen navigation system, the reverse gear on board camera and a host of features will make you feel luxurious on the car.

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Impressions: Very responsive and a value for money car – spacious and you are sure to get travelling at impulse. It doesn’t sound like a diesel car, check out the Lodgy on a test drive you will agree with me.

I was a part of the #LiveLodgycal Drive by BlogAdda.com in association with Renault India.

Cheers Senthilkumar

Share The Load with Ariel’s #WashBucketChallenge

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Tidbit 1: The washer man has been an integral part of India’s history if you know. He was one of the reasons who sent Sita to the forest after their return to the invincible Kingdom of Ayodhya.

Tidbit 2: In the early days of the introduction of Washing Machines in India, market survey report had said Indian women would not take a liking to washing machines but the company thought otherwise and rest as they is history.

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It was nice to get a pack of Ariel for this #WashBucketChallenge. That was a reminder of the pledge to #sharetheload.

Dad has been a helping hand to mom. Going back in time, since their marriage perhaps it was he who helped even learn the ropes at the kitchen. and it continues even today if mom makes a trip to native, dad manages the kitchen with little to no help sometimes from me.

But this has had its effect making us very self reliant in the way when we are alone and when we need to help.

I think this is more or so the common thread in many families. may be they would not talk about it. And this exactly is the reason why I like this topic, and this activity has brought to light so many of the adorable men in our midst who are doing things without making the noise.

So when this activity came up I was delighted to be a part of it and sharetheworkload. And after long I did this and intend to continue whenever opportunity arises especially after an outstation trip or weekends.

Now to the interesting part of Ariel and the effort to #sharetheload. So on the Dday which was a Saturday, I took up all the clothes which were supposed to be washed. Added water to the machine and watched it fill to the level needed and then added a spoonful of the Ariel washing powder.

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I had a shirts which was going to be a challenge to Ariel, and that one had a bit of tea spill on it. I put them together in the washing machine. I watched as the machine spun and set the process of washing…

After 20 minutes I pulled the clothes out to check how it was and found that they were looking clean and soft. I then put them in soft water which actually is the Siruvani water here for better effect and made them look like new.

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The best part was the clean shirt which had the tea spill now had no trace of it. I enjoyed a break infact getting back to washing clothes should be a normal chore instead of it being on and off. The Ariel detergent has a nice effect on the fabric and that shows very clearly when you wear it.

Also you could calculate the amount of calories spent doing this. You will be surprised on this. Check for yourself.

Senthilkumar

This review is a part of the biggest Sponsored Review Program for Indian Bloggers. Participate now to get free Products!

Now to the tidbit that I had posted before, men always had been washing probably. Now they are getting back to doing that!

Digital India in your hands! #DigitalIndia

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Satish has just got into his 9th class and he knows he needs the most important certificate at this point in life. He went to the District information Center, he took the help of the clerk uncle as he called him to fill the form and gave it to him. He was told to come in the evening and pick up the certificate.

Late evening he shows the community certificate to his dad who is surprised that it was so easy and wondering how tough it was for his elder son some 5 years ago. Earlier in the day he had accessed the online registration of his land documents and they were in the pipeline and he was happy he needn’t go around post and pillar to get his details about the property he was considering to purchase.

Come to think of such things, the passport application has become seamless and it was a breeze last week for his nephew who came from the nearby town to appear at the Passport Information office. Surprise the Passport had arrived before he left to his hometown after 4 days  and he picked it up the next day.

The AADHAR card has come to be the center of all this citizen centred initiatives. The neighbourhood colonies are now availing their PDS from the ration shop with such rationing only to be used by genuine users. The GPS and MIS systems in place has now made it easy to track the movement of goods for public distribution and also gets the realtime data so that there is logistics in full control.

Elsewhere the roll out of the GST and computerisation and digitisation of the toll booths and commercial check posts has now made the transport of goods seamlessly possible across the country.

Now even the issuing of license and other RTO works have become online and it’s just very simple with the online systems in place and no touts to work with.

The best part is the IRCTC becoming fast and agile and the booking of tickets becoming a breeze. The ticket booking status has become commonplace with the social added to the ticketing procedure.

The citizens today can keep tab /track of their ward / constituency development activities on their mobile phones. The citizen connect initiative has the financials very clearly marked and the work in progress being very clearly laid out for the citizens to take action if there is a delay.

The police connect data has the details on the policemen responsible for areas and there has been dramatic decrease in law and order issues and also the centralised police database which was long pending has changed the way the police work at the state level and the national level not to mention the way they work at the local level.

The Information highway right from the panchayat level to the prime minister’s office is today very transparent and when it started with the open attendance system it has become all the more accountable for whatever the citizen is paying in taxes.

The centralised Road transport digital initiative has made the e-checkpost work efficiently and also book road offenders without an opportunity  to briber police and the offences are tagged on the social media too making them little conscious of what they are upto.

Now there are no long queues outside  govt offices and the govt is becoming effective digital governance platform with the help of a lot of companies and individuals like Intel and making it happen for the citizens and the govt is now making it easier for the citizens to see the result of their hard work and also see for themselves how their hard earned money as taxes is being spent.

The rural folk are the happiest since now every one has a bank account and that started off the credit revolution to needy individuals and agriculturalists, since they can be given the cash transfer effectively and there is no spill in the value chain especially when it comes to relief and subsidies. This has made the subsidy bill go down drastically since its only the deserving set of people being paid and cutting a whole chain of intermediaries.

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(Unveiling of Digital Skills India in Dec last year. Pic courtesy: http://www.techvorm.com/ )

All these at the village level were achieved through the Intel’s Digital Skills for India’ programme where in the villagers were made ready for the oncoming digital world. Now everyone is getting impacted to the digital India that the Govt wants. The village has become more healthy and more clean with the digital literacy catching up with the villagers and the kids participating in full enthusiasm.

Satish had thought this was all a dream come true since he has always been hearing that in India the corruption will rule forever and for once he was proved wrong and how.

A #DigitalIndia is now a reality and its happening under the aegis of Intel, powering the entire generation… and changing it for the better.

I am sure our people had the foresight when they said ‘Vasudeva Kutumbakam’ so very early and probably digital  is making it happen more so than ever before making the world one family.

Whoever would have thought if we could do all these in a click of a button or a talking in their language with a Micromax tab.

Senthilkumar

The first Mobile journey with Moto E

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I have always wondered about the naming – smart phone. Some one was smart enough to coin that word and what has the world come to after that. In the process it also meant the pricing for smart phone has also made it more elitist until ofcourse the android phones became the buzz word.

I remember the style quotient with the Motorola RAZR v3i the flip phone. a proud owner of that phone especially when the stars in the movies actually flaunted it. For the matter of fact my first phone was a Motorola, the one with a monochrome, yellow display and large digital display. So you can be sure about Motorola anytime and everytime.

Now they have upped the game with the new Moto E and what an imaginative smart phone they have brought to the table. Absolutely matching the best features and in their own word that wont cost you the bank.

Something like bringing the redefined luxury of a premium cars to the sedans on road! An ideal way to choose to start your mobile journey with Moto E. StartwithMotoE

For the first timer this phone is loaded with features which was already getting rave review with the earlier version and yet for the first timer you could be in for a lot of surprises. The latest of OS, Android Lollipop. Tastes better for sure! Just kidding you deserve the latest and therefore it comes with the latest OS the mobile world is running on.

4G – yes you heard it right, it comes with 4G and makes you view the latest of all videos at crazy speeds, why should you be let down by speed. How about this for #choosetostart literally at the latest 4G LTE speeds. Play games, stream videos, listen to music and browse the web all at speeds that you will be envied for.

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Multitasking is in your genes and then ofcourse why not your smart phone. Moto E comes with  powerful Qualcomm® Snapdragon™ processor with a 1.2GHz quad-core CPU and advanced graphics. Lets you switch back and forth with business and personal work at ease or play games and check mails at the same time. Now its time to be faster more than ever.

Taking pictures with your smartphone is now much faster with two cameras –  a 5-megapixel rear-facing camera and a second camera in front. A world of selfies await you so does shots that you want to cherish for posterity. The best of all the Quick capture makes it easy with just the wrist action to change from primary to secondary camera to take selfies at just a twist, yes all without touching the screen ever.

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This is what the team has to say!

Quick Capture has been one of the most popular features we have on Moto X. So we decided to bring it to Moto E, too. It’s just one more way we are able to bring our premium innovation into a smartphone that doesn’t break the bank.

- MICHELLE GATTUSO / Product Management  Director

Moto E just added a dash of color to your life with colorful interchangeable bands and grip shells. For once you don’t have to spend a fortune on a phone and then also on the panels. Be colorful with your

And whats the fun if you dont have a battery to support all that you read just now! Yes the Moto E comes with a 2390 mAh battery, keeping you live and kicking all day!

And just in case you wanted to have a taste of all that watch this video! (features in a nutshell)


I know all the ‘first’ times are really memorable one as much as your going smart phone for the first time with Moto E will be. A definitely a great way to #choosetostart. An unforgettable first smartphone experience awaits you.

Senthilkumar

Just the moments of togetherness #together

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I am an eternal optimist and know that I will pull it off. Its only a matter of time before things fall in place. During those moments when you feel that you are on the thin ice not necessarily true to the literal sense, still think you need some one who can say ‘yes that’s the way and don’t worry everything is gonna be alright’. That’s the time.  Those are life changing moments in small measure not so drastic for the world to see,  still needs someone who can say what you want to hear and boost your morale.

I know I can look upto him, my friend. Not much is in common with our careers and personal life. Never the less there seems to be the meeting of minds when we need to discuss and take a decision for good. This is when it matters the most. But we have had our time managed to meet at regular intervals at our favourite places.

At times there would be no talks and at times heated discussions, it all boils down to having to understand the others point of view. But more than that its the belief that there is someone behind you to back up your plan, your thoughts and someone to vet it for you in terms that you never fathomed it.

At times its just the meeting that makes it all worthwhile. Being together and sharing the things would make it easy. That’s kinda I know I can get myself assured feeling and moment.

The best part is this, sometimes its a monologue from my side at a stretch. It could be that we needed someone to listen. Infact helps to be listened to may be. Makes a lot of difference in the way we approach it after someone has heard us and decision is made. It also feels like its being more independent after such a meeting of togetherness.

The other side of it is he is not near these days. His presence is felt when I go to the places where we have been and have had our talks. That those places still seem to buzz on activities make it a nostalgic even today.

And there are times I take a walk all alone at night and then come back refreshed with an answer that has been prodding me. A lone walk with melodious music from the playlist of my mobile will add to the calming effect that is needed for you. There is a talk between one self and it makes you very clear on what the next step should be.

Senthillkumar

These online activities of Housing.com has certainly opened up a great way to interact with the online community of bloggers. Thanks Housing.com!