The Future and the #SmartTrucking phenomena

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Indian roads have come of age and ever since the Golden Quadrilateral took shape the highways have had it the best of times and that meant the automobile drivers had easy task at hand and could deliver better vehicles and concentrate on making it more driver friendly.

The look and feel of the trucks got a makeover and today they are as customer savvy as much as they sell cars. We have seen the likes of many a brand and even the Mercedes, Man Trucks, and  Benz making their presence felt here.

The race to be the best had begun and there is no stopping them now. Mahindra with its #SmartTrucking concept has now started delivering some of the best in class truck options for the sauve consumer.

Some of the features that get a hands up includes great fuel economy, mileage, lesser breakdowns, service guarantee at breakdown point etc. Well technically there is this unique modular cylinders for engines that is responsible for low maintenance and repair cost.

The very thought of the truck is that ‘long drive’ perhaps getting things to people from one part of the country to another. The truck perhaps is a brand ambassador in quite a few places and when we discuss long drives, it has to be without any breakdowns at all, forget lesser break downs.

The long drives make for such an adventure, and when you know you have help at hand you get more confident and enjoy the driving across the terrain of the national highways. The drives have become more picturesque these days and the drivers have become more responsible in a way, and the #SmartTruck is one of the reason, they feel pampered. So #SmartTrucking has you covered when it comes to delivering goods which in turn is delivering happiness, delivering responsibly and delivering trust. And a break down is not just an incident, but reflects on the overall scheme of things and that when you have help at hand. #SmartTrucking doesn’t have break down points but then when there is the most unfortunate thing which happens inspite of you being a responsible driver, well that’s when you appreciate the lesser breakdown and help at hand!

The #SmartTrucking is a travel that is akin to our life journey that we have on this earth. There are places to stop, to reduce the speed, enjoy the road while it lasts and yeah keep looking into the mirror only when needed and yes bring on the better roads as we keep going ahead.

We will love the drive and the way the roads converge and how they look inspiring to lead the way to our destination. The long drives have always have had the philosophical bent of mind.

One of the basic aspects of being inside a truck is the ability to see things far and near. You get to have a view of things in your own style. #SmartTrucking today symbolises the most wonderful way to help those who help us by driving some of the biggest trucks.

Kudos to Mahindra for changing the way Trucks are see, built and deliver.

“I’m writing this blog post for the MTBD #SmartTrucking activity at BlogAdda.”

Senthilkumar

 

Mother, Wheres My Country? by Anubha Bhonsle #bookreview

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Publisher Speaking Tiger
ISBN-10 9385288350
Edition 1
Number of Pages 256 Pages
Publication Year 2016
Language English
ISBN-13 9789385288357
Binding Hardcover

The title is as intriguing as the story that unfolds in the pages of this book, Mother, Where’s My Country? by Anubha Bhonsle.

The very affable TV anchor and the champion of Citizen Journalist, Anubha makes this book a compelling read with graphic imagery of what Manipur is all about. That the tyranny of distance has been shortened in this book is a very great attempt in bringing the stories from Manipur to the masses or even take them to the TV studios because of the way it has been written.

The imagery presented in this book is not just the lush green forest cover but uncovers the militant and the govt, the life and times of Irom Sharmila. An mammoth effort spread over long years of journalistic work, this book is a testament to true inquiring journalistic reporting of a story especially of the North East that comes into news only when there is an election or a riot. The everyday trespasses that the army or the naxal make against the dutiful citizens get mired in local press not much coverage again.

Heart rending stories, and anecdotes from first person account and trailing the Irom Sharmila’s fast all make for an intense storytelling. At time makes me wonder how we take our life for granted. We cant even adjust to some bad roads and some municipal issues, whereas there is a part of the country where rules are not rules nor laws are enforced.

Like P Sainath says in his quote this is perhaps a reflection of the North East and ofcourse the topic happens to be Manipur. This I am sure would be one of the best non fiction books to come in a long time. The context of North East makes it more compelling and the way  it has been presented to the audience is not worthy.

Engrossing read is probably an understatement, makes you immerse  yourself and think where’s my country, this book is a classic attempt by a journalist who knows what she was doing – going after truth at all cost.

You will thank me for this reco, I m sure! Check out the book and buy it here 

Senthilkumar

River of Flesh and other stories – Book Review

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Publisher Speaking Tiger
ISBN-10 9385755587
Edition 1
Number of Pages 272 Pages
Publication Year 2016
Language English
ISBN-13 9789385755583
Binding Paperback

When I got a mail from Vivek Flipkart on two different books for review, it appealed to me in a way that this has got to be different probably, changing the way I would start looking at society.

I replied stating this must be a different perspective given the topic and how they have been seen in the way the society draws a line. So when the Sunny Leone interview happened the same time, it showed how deep those lines run in our mind rather than on the roads where these unprivileged women make the ends meet.

And to put together some of the most acclaimed writers in a collection must have been a task and getting to the topic on hand must have been a great decision by itself. I see this as a big and bold step simply because that was what ultimately got me to read this book. And the editor Ruchira Gupta has done a fabulous job on this front.

And when you read those stories you get to read those innocence writ on their lives and how those innocence has been tarnished and trampled to a state of prostitution.

It took sometime to realise the gravity of the context in each of these stories which come to life with words from some of the classic writers as Kamla Das, Indira Goswami to Mushi Premchand.

Poignant sometimes, rebellious sometimes,  meek and mild and varied the expressions are myriad in more ways than one.

This book also opens up to the regional intricacies and the thoughts that pervade through the countryside. Some the endings are sure to give you goose pumps and some make you sit up and almost have a stuck throat. Quite often the end is a dark twist of fate if you may call that. How would you rationalise the woman going to bed with another man in the darkness to feed a hungry, ailing husband a mouth full of gruel.

The characters will live with you for sometime and sometimes you will feel the bitterness of the words. I am amazed by the fact that some of the works are recreated in the sense translated and I could sense the emotion when I could connect with the original language and the author. (eg. Ponnagaram)

It’s not just the woman’s plight that is portrayed here but the whole of the society which gets the whiplashes from the authors through the characters.

Pick this book and you will be led to a neighborhood you didn’t want to walk through. Gripping stories narrated so intensely and with appeal that makes you think.

Check out and buy the book here

Senthilkumar

#TweetToFarmer an initiative by Mother Dairy Milk!

That was simply great to be able to ‪#‎TweetToFarmer‬ courtesy Mother Dairy Milk :)

Happy to be featured in the video by way of a tweet and love the happiness of the farmers featured there, without whom we wont have our daily food or rather daily milk!

This was a part of celebrating the Birth anniversary of Dr. Verghese Kurien the Man who made the Operation Flood a success that has made India the largest milk producing country in the world.

It feels lovely to see the video and those smiles and heartfelt messages, from them that they will keep them safe and cherish those messages made me overwhelmed. It was humbling to see those faces.

#MotherDairy celebrated India’s Milkman – Dr.Verghese Kurien’s birthday, by connecting urban consumers to the dairy farmers with a social initiative called #TweetToFarmer.

I loved tweeting to Farmers and for all we know we don’t give them their due. Happy to be a part of the video!

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This is the video for you :)

Senthilkumar

The Best Seller She Wrote by Ravi Subramanian #bookreview

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BOOK DETAILS
Publisher Westland
ISBN-10 9385152386
Imprint Westland
Number of Pages 392 Pages
Publication Year 2015 October
Language English
ISBN-13 9789385152382
Binding Paperback

The best seller she wrote by Ravi Subramanian makes you sit through till you have turned the last pages. Gripping drama spiced with love interest, sex, vaulting professional ambition and betrayal in equal measure.

The settings are simply awesome and the earnestness and ambitiousness of the young generation and how they take the means to the end and sometimes the way they take the road never travelled to make it happen are all highlights of this novel. I did find it a bit philosophical in a way that your family is bound to be the last place you can be yourself and there is nothing like your family to go back to.

Aditya’s character is a wonderfully woven one with a sub text how fame and money can make you lose your composure and how a bit of waywardness is going to cost as much as everything in life, is a character who will remain in your memory long after you have turned the last page.

A friend’s characterisation in Sanjay and the machinations are a revealing aspect of human emotion of jealousy and envy that pervades today under the guise of friendship, and other relationship.

The pace set by the author is brilliant and the way things happen and connecting the dots is something only Ravi Subramanian can pull it off. The techie in him and the Apple cloud is a delight to read. I remember a line where they said things were different when apple and blackberry were real fruits, you know what I mean.

The ‘I want in now’ generation and its remorse less way to famedom and ethereal affinity to money is characterized in an engrossing way.

A fast paced read and will make you realise the futility at times on what we are doing 24/7 in the name of work and everything else we call it work. Knowing it is going to be a Bollywood reproduction its got ample dose of explicit scenes for the reader. It was a little extra if you ask me.

All in all a great read for a novel in this genre, keeps your attention solid till it gets out. Probably doesn’t have those Ravi Subramanian’s signature of the Financial world stuff, nevertheless he holds your attention.

I took 2 sessions to finish this book. I loved the way the author chose to thank Bloggers and some of his little circle of creative people through this novel.

The marketing aspect of a publication is a lesson that every author would need and if you read this book then possible that you would end up with some insights on what goes behind the marketing of the book and definitely you would understand that writing is not the toughest part.

A page turner by any other name will be called the Best Seller She Wrote.

Here’s one trailer of the book :)

I am reviewing ‘The Bestseller She Wroteby Ravi Subramanian as a part of the biggest Book Review Program for Indian Bloggers. Participate now to get free books!

Senthilkumar Rajappan

#MadeForIndia 360 Security Lite App – a must have app!

There was a question on what are the basic necessities for human being to lead a life on earth, normally the answer used to be clothing, shelter and food, these days it is actually mobile phone then clothing, shelter and food. The journey of the phone has also come a long way and the present set of users are directly graduating to use the best of the features. A smart phone is one of the best inventions ever since the telephone was invented if you ask me.

There is a reason that the phone with multiple features in your hands is called a smart phone. It’s  just that the smartness is on us to take advantage of the phone and every day we come across some of the best apps that we believe can change the way we look at the phone perhaps the way, even life itself.

Then there is an appworld out there where every app maker is churning the best and sometimes try to push you to get to use it. But rarely do we get solutions as a part of the app. On such app is the 360 Security Lite app.

There are two important things for your phone to be a smart phone, a nice memory management and then the most important power management.

360 Security Lite app makes that possible getting you the fast memory and an efficient batttery. That’s the first part of boosting the phone in literal terms. The junk files are nothing but junk and then you need it to be out of the system. Junk shud be where it belongs never in your system. Easy way to be clean was just a tap in the circle to clean it up.

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And when you want to clean your phone off any unwanted files that keep your power and perfomance on wane, without your knowledge you have an important task that happens when you use the Clean tab. Scan it and make it clean.

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And to talk of virus that enters stealthily and makes it worse for us to use the phone. this tab scans for malware and virus and those software that takes your privacy and trasfer them without your knowledge.

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So now I have complete control of getting into slick power management mode with a tap in the app. I know what is wrong and how its tampering with the performance of the phone and its shows!

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You also get to see which are the apps consuming memory and draining battery.  The suggest cleaning gives a lot of information on what is making it slow.

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There are a lot of features like Cleanup reminder and UNinstall reminder a very simple thing that will make a lot of difference. I should give it to the giy who came up with uninstall reminder. Kudos team. The ofcourse you have a Boost Charge and Real Time Protection and App Installation alert.

All in all really a lite app and I am sure this is a must have app that every Phone user read Smart Phone user should have. I would rather put it like this, your phone may be a smart phone but installing this app would make you smart.

Some other apps that make to my list of 4 must apps after 360 Degree Security Lite app are the ones given below:

1. Walnut app: I got to know of this app from my cousin once. I installed it and it went on an overdrive and know what, analysed all the messages in the inbox and gave a nice account statement. I had also made it mandatory on me that i would only use the card to do the transaction and mark the cash accordingly wherever i was going to use it or add it with a bill. It’s given a new way of looking at finances and expenses and where to cut the long rope that i have been giving to some heads of the expense statement.

This is must have app and I believe that this will be one of the most important apps that we should have to keep the checks and balances in life literally. You could rephrase that too keep your cash and balances in life.

2.  WowApp: An all new messenger that not only gives you the easy to use calling features but also gets you to have a network of your own that you can monetise, please check them at https://wowapp.com/w/wsenthilkumar.rajappan and join in from my side.

3. True Caller: An app that lets you see who is calling and if the person actually is connected to you by someone who you know. That has actually made me take a call on whether I should really take a call. Try it for sure.

So it was nice reviewing the app and I believe this is a nice and neatly designed on and then there is 360 Box in case you are interested to see how the new market place ofr apps will look like.

I am reviewing the 360 Degree Security Lite App for the #MadeForIndia activity at BlogAdda.”

Senthilkumar

The ‘Fantastico’ feeling with Tata Zica at Goa!

The cars and Goa have an innate connection with my life and driving those charming drives in Goa is only too exciting. Another chance, another TATA car and you could not have asked for more.

This time with Indiblogger and Zica the new hatchback which will debut in the market early next year from the Tata stable. Of late with the introduction of Zest and the automatic version from the Tatas they have been making a serious effort to redefine the brand imagery that they have built from their first ever Indian Car – the Indica.

Here too the Zica is a short version of Zippy Car, which we soon found out that it lived up to its name. Zippy Car.

My travel perhaps to Goa was the longest or the lengthiest in relative terms which was a flight from hometown Coimbatore to Bangalore a day earlier on 4th and then joining the Bangalore buddies at the Bangalore Airport on the 5th early morning. Not to mention a flight missed getting back and then again Bangalore to Coimbatore.

Having a cousin in toe was nice. Arunraj, now an entrepreneur was also making his impact felt on the blogging scene and it’s nice to see him a part of the 60 lucky bloggers to drive the Zica.

The Indiblogger team left no stones unturned to make it a special trip right from the moment we got down at Goa to the time we got back. All those moments were special thank you so much Indiblogger and Team Tata Motors

The Zica a product of three year Research & development at the Tata Motors will be a defining moment for them. The classic Tata Grill has got a make over this time all black finish and a chrome logo and looks like a a bit of Jaguar impact on the front. The gleaming lines which take you to the sides and the headlamps all have been worked to a perfect drill.

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The colours are a treat to the eyes and I can foresee these gleaming beauties parading across the streets in the days to come.

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Ok let me make a confession this is going to be very exhaustive review. Like they did the ZEST as a platform, Tata Motors have come in with Zica as a Platform. A new challenger in the mid entry segment it boast of features that are on par with high end models. We will wait on the pricing and that would do the trick.

So this Zica is a passionate team work of three years as I had already mentioned, with inputs from their Italian counterpart, Tata was only willing to sport the international look that redefines the Tata stable.

Design Next

The classic example is the redesigned and revamped front grille, giving you ample sturdy and communicative look and adds to the aerodynamic stature of the car. The hexagonal imprint is very nice on the car. The head lamps, the parking lamp and tail lamps have been spruced up to make for a impact of a big car. This is as expressive as it can get greeting you with a confident and agile stance, talking of which I answered agile when asked about Messi in one word.

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Drive Next

And now the heart of the matter, er the car, in two fuel variants petrol and diesel have nice set of engines which will get you the power in the city’s traffic and also the fuel efficiency that matters to every Indian. The car which we drove came up with 30 kmpl on the Instant Fuel efficiency on the dashboard.

The petrol version sports the Revotron 1.2 L engine with first in segment multi drive modes on City and Eco giving us a peppy drive around the city and furl economy.

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The Petrol version is powered by the Revotron 1.2 L engine delivering a power of 85PS and torque of 115Nm @3500 rpm. All aluminium makes it light and fuel efficient.

The diesel version is an all new 1.05 L Revotorq engine indigenously developed in-house deliver s optimum power of 70PS  and I must add it’s an aluminium engine which delivers a refined superior engine.

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Advanced dual path suspension gives you enough leeway to go over the bumps and potholes that our Indian roads are famous for and 9th gen ABS is a standard with corner stability control for safer driver around the corners.

Connect Next

And talk of interiors and a fantastic job again here, the dashboard is very very chic with a body coloured lining in the sides sporting awing like feature and use of space to accommodate everything you wanted to get inside the car. Water can, a Pepsi can your iPad the way it should be taken up and a 240 litre space to boot.

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You have the Connect – an integral part of Tata these days with their navigation system powered by Mapmyindia and a new music system of hotspots with a Juke Car app. Now everyone in the car becomes a DJ and put the next song on the line.

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So that was about the car in simple words… now to the event.

We all reached Goa, checked in to the Aliva Diwa, a beautiful place in its pristine beauty, red brick structures giving it an enamoured look.

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Post registrations and refreshments and lunch, we started the day on a serious note going to the beach, white sand beaches and they had para gliding happening and it was a sight to watch.

Playing by the waves and some action filled football game later we returned back to the hotel around 5 pm. The game had its share of excitement and injury time, courtesy yours truly trying to save a goal and failing and crashing on the goal post. Roshan was summoned immediately  and he went into a doctor mode with some fine dressing on the toe.


The evening started off with some discussions on the fellow bloggers on how blogging is all happening and things like that. Some cool questions were laid to rest on the participation of food bloggers at an auto event.

The real event was the invite from Tata Motors to go to the Locker Room and find it an awesome place. We had a tshirt decked properly with our name card and a bit of information booklet the file a pen and the cute little pendrive. There was the nice water sipper too.

It was a beautiful scene to watch as everyone found theirs and were looking in awe, selfies and photographs were being clicked incessantly.

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As this was on, they announced the arrival of the coach – Cyrus Sahukar, who came in with a whistle and lo the party began in all earnest in the dressing room.

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The story of how Messi became the brand ambassador for Tata Motors and the reason why they took to Messi was shared fascinatingly by Delna Avari the Head of Marketing and Communications, Tata Motors. Then it was followed by the techno analysis and a passionate presentation of the car and its highlights by Prathap and Sunil.

Then the car was unveiled right in the middle of the field. And the whole team was there who were an integral part of the team Zica.

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We got to ask question and got answers to how Zica is set to redefine the way the people look at the cars.

The evening then was led by the DJ and fellow bloggers taking to the stage not to mention Cyrus Sahukar also making it happen. A great end to an exciting day if you thought the advernture was yet to begin. Well the cars were to be driven tomo.

There are things which happen on a Sunday like a 5.45 am alarm from your hotel staff, that they were so duty conscious. Never mind some folks had slept a few hours before or may an hour before.

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Team D4 : Vaishaki Mishra, yours Truly and Arun Raj

 

And we got ready to set out to drive and explore the countryside too we did really explore we will tell sometime later. We got a diesel car and it was nice, they already had a predetermined the route map.

They also had all the media one pen drive, one set of songs on the phone etc so we can use all the functionalities. The bottle holders were a sight to see.

In  one of the discussion with the teams they said its actually minor details that makes a lot of difference. One such minor alteration in the placement of partking brake handle gave a lot of space for one more bottle holder. Makes sense, Zica Sense.

The steering and the drive platform was almost the same as Zest, having tested the one it was nice. Very responsive and the turning radius was awesome you could cut corners without any hassle. The dashboard sported a nice look with instant fuel efficiency being marked as you drive.

The suspension didn’t disappoint it could take on large craters on the road, for a small car like this. The ride on the diesel was good on the long one and the switching between the City and Eco has an a telling impact in the way it responds with the bit of earnestness in City mode.

Check these pic on the modes and I also wanted to test the gears at each of their levels I think 4th gear stood on without much strain as you can see from this pic. Well add this you know which gear you are on on the dashboard!

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The Music System on the Juke app gets connected and you can line up the songs – democratic setup everybody gets to line up their fav. In course of the presentation day before Delna has indeed put this up from the real time experience when you also want to listen to your fav.

Looks like there has been a lot of consumer insights which has gone into the interiors. check some of the offerings:

  • An ipad / tab holder
  • A Cold drink holder where it will remain cold for you to drink, preferably a can that is
  • A place near the steering for the driver to keep things handy
  • Enough and more bottle holders – 7 bottle holders and 2 cup holders
  • Charger on usb mode
  • Parking Ticket holder
  • Speakers on four doors giving you the best entertainment on the go

The AC works fine and is able to get to the back seat and that’s nice given that there are no special vents.

The have two sets of suspensions that take you on the most inimitable Indian roads. Well the boot space is optimum with 240 liters of boot space and there is a separate partition for tool kit.Image 2

Overall a nice package and I must say Tatas are making the strides by leap and they will deliver the punch that the market is so expecting them to in the next few days.

One thing I should mention here is the way the #madeofgreat campaign was brought about and made an impact to take Tata Motors to a different realm, I think that needs a separate blog by itself.

Thanks to Tata Motors, Indibloggers and a whole lot of our blogger friends making this event a fantastico for ever.

I leave you with this video, pardon me for my low voice.

Senthilkumar

Lumia 950 and Lumia 950 XL launched in India

New Delhi, India – November 30, 2015 – Microsoft today announced the launch of Lumia 950 and Lumia 950 XL, the first Lumia phones to come pre-loaded with Windows 10, in India. Designed to offer consumers the best of Windows 10 combined with powerful and performance driven technology, the new flagship devices include innovative features like Cortana, Windows Hello beta for Lumia and Continuum for phones. With stunning HD displays, new PureView cameras with 20 megapixel sensors and triple LED natural flash that shoots 4K video, as well as the latest in processing power, the Lumia 950 and Lumia 950 XL represent the best innovation from Microsoft.

Starting today, the Lumia 950 and Lumia 950 XL will be available for pre-booking at Microsoft Priority Resellers across the country, Microsoft Store on Amazon.in and retail chains of Croma, Reliance and Sangeetha at a best buy price of INR 43,699/- and INR 49,399/- respectively. Consumers will get Microsoft Display Dock free as a limited period offer.[i]Airtel consumers can double their data for free on purchasing their Lumia 950 and Lumia 950XL.

“With the launch of Windows 10, we have ushered in an era of more personal computingwhich is all about interacting more easily, more naturally and more securely in a mobile-first, cloud-first world. Now, with Windows 10 on Lumia we take innovation to the next level and build upon the unique experiences of Windows 10 for phone users,” said Bhaskar Pramanik, Chairman, Microsoft India. “Designed for Windows fans and mobile professionals who desire a premium phone that takes full advantage of Windows 10, the new flagship devices are powerful, performance-driven, unique and innovative he added.

“We built Lumia 950 and Lumia 950 XL for people who want the most productive smartphones running the most productive operating system,” said Ajey Mehta, Country General Manager, Microsoft India. “The Lumia 950 and Lumia 950 XL deliver a familiar and consistent experience that extends across your Windows devices, including innovative features like Cortana, Windows Hello beta for Lumia and Continuum for phones, taking innovation to the next level.”

Lumia 950 and Lumia 950 XL: The Most productive smartphones on the Planet

  • Lumia 950 and Lumia 950 XL are the first Lumia phones to come pre-loaded with Windows 10 – delivering on our promise of one familiar and consistent experience that transitions seamlessly across Windows devices from key apps like built-in Office to access all your files, both personal as well as professional, via OneDrive and the cloud.
  • Both Lumia 950 and Lumia 950 XL feature Continuum for phones, enhanced by the optional Microsoft Display Dock accessory. This Windows 10 feature allows people to use their phone like a PC by connecting it to a monitor and transforming it for larger-screen entertainment, or adding a keyboard and mouse to work like a PC with Windows 10 apps like Microsoft Office, while simultaneously taking calls or performing other tasks[1].
  • As the latest premium handsets, these phones boast superior performance. Both devices feature a QuadHD AMOLED display featuring 518 ppi for Lumia 950 XL and 564ppi for Lumia 950, which means photos, videos and even simple reading show up well, even in sunlight.
  • Microsoft’s PureView technology is built into both Lumia 950 and Lumia 950 XL cameras, boasting a 20MP sensor and triple LED natural flash. The camera captures the perfect image, even in the most challenging conditions, and those photos can be automatically synced across all Windows 10 devices with the Windows Photo app and shared easily with friends and family.Both Lumia 950 and Lumia 950 XL come with 5MP wide angle front camera.
  • Integrated with Cortana, these phones are perfect for those who want to stay organized and efficient. Cortana works across your entire Windows 10 device family, but is with you all the time with these phones. Set her up to give news updates, calendar reminders, messages, appointments or even flight information.[ii]
  • To make this all possible, both phones also have the latest-generation Qualcomm® Snapdragon™ processors to get these things done faster.
  • Full device specs are available here and here.

About Microsoft India

Founded in 1975, Microsoft (Nasdaq “MSFT”) is the worldwide leader in software, services, devices and solutions that help people and businesses realize their full potential. Microsoft set up its India operations in 1990. Today, Microsoft entities in India have over 6,500 employees engaged in sales and marketing, research and development, and customer services and support across 10 Indian cities – Ahmedabad, Bangalore, Chennai, Delhi, Gurgaon, Hyderabad, Kochi, Kolkata, Mumbai and Pune. Microsoft is the leading platform and productivity company for the mobile-first, cloud-first world, and its mission is to empower every person and every organization on the planet to achieve more.

[1] Sold separately.Best buy price: Rs. 5,999/-

[i]Sold separately. Best buy price: Rs. 5,999/-

[ii]Cortana experience may vary by region and device

#SoftestForBabySkin Six ways to a soft baby skin

Now is the time when we are expecting not one addition to the family but two. Spaced apart within one month I am going to be an Uncle to two kids. One for the younger sister and another for my brother also younger who will welcome the new kid into the family.

And I went writing this in a space of a week in between one angel has already arrived on this earth and is now the cynosure of all eyes. Now waiting for the other to give a tough challenge to this angel, though they shall be miles apart in distance the charm will be felt everywhere.

Looks like I was trained to do the bit of baby sitting, when I attended the Pampers event during the WIN 15 at JW Sahar hosted by Blogadda. That was a great show a very nice event which set the tempo by none other that the favorite Mandira Bedi on stage and the experts sharing their expertise and a blogger added to the list.

We had a live test, blind test to check which is the softest and viola over 90 % of the people got it right and the unveiling was the first time in India Pampers Premium care pants.

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Ok as I was pondering over all these, we had prepared a lot for the kids homecoming. So let me go one by one for the soft skin that we want for our children.

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Coconut oil: Do a bit of research around you and find if you can get hand on pure coconut oil from the mill. Coconut oil is one of the best softeners and moisturizers in its pristine form. So I was lucky to have my friend who keeps loading me with 4 litres every year from his farm which is only used for hair care. Now we are getting that for the baby care. The best will be virgin coconut oil, clear and pure as it can get. You can oil the baby once in two days, the new skin of the baby needs enough moisture and has to be perfect dry a balance that a coconut oil can deliver. It helps from preventing rashes and keep the skin smooth.

You could also try Lakshadi Coconut Oil which is made for kids.

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Green Gram Powder: (Payaru Podi) So this is one more home made and traditional stuff that was done at home. All you need is plain green gram. You can also add the following few tulsi leaves, a bit of turmeric (kasturi manjal) – very small piece when you grind them. Ofcourse wash them clean and dry them in the sun for a day or so. Don’t peel off the green gram, when you have dried it enough, then grind them to a fine flour. Once done store it in a dry clean air tight container.

Mix it with plain lukewarm water, add rose water for better effect during baths. We can start using them from 15 days after birth.

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Cotton clothing: Use soft cotton clothing loose fitments and preferably with knots and no hooks and buttons or zippers. They will be less friction on the baby skin. Use new clothing after a good wash. You could use your bathing soap to wash to make the cotton clothing more softer when you wash the kids clothes. Always use cotton clothing that will make the skin breathe very easily. We have now a dozen set of cotton wear for the kids!

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Sun care: Sun care is an important part of keeping the skin healthy for babies. If you intend to get the baby used to sunlight do so in the early mornings when the sun rays are not straight and when they are soft and just the light without the heat attached to the sun. Please avoid going out after 10 and till say 4 pm and stay indoors and have an amply lit and ventilated room for the baby. This will ensure better skin care both smooth and fair. You could use sunscreen that are meant for baby skin and test for any allergy before using them.

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Pampers:  While I have been dallying with traditional methods and this time I am gonna set the best solution especially this is very sensitive part of a baby, the nappy area .  With new diapers from Pampers who know kids than anyone else, you could be rest assured on this front. They have only getting better by the day so much so we have an indicator for us to remind that the diapers are due for change in a day. Now you know how easy it is to care for your kids and let the skin be dry and clean. Am adding a couple of do’s for you to get the best for your baby.

As a general rule of thumb, you could change your baby’s nappy either just before or right after each feed, after every bowel movement, before bed and when they wake up after a long sleep. It may also be worth putting a fresh nappy on them just before setting off for an outing.

Pampers brings you the softest ever Pampers Premium Care Pants. Its cotton-like softness is #SoftestForBabySkin and allows it to breathe, thus keeping baby’s skin soft and healthy, and your baby happy.

Senthilkumar

If you are wondering what is the sixth idea, that’s again Pampers! Repeat that without fail.

#madeofgreat Narain Karthikeyan and my boss

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There comes a time in your life when you would say yes without looking at any rational things like how far will it hold and will this help you in your career, etc. That moment was when I was offered to join Narain Karthikeyan as his Manager way back in 2004.

Those people who noticed the Formula 1 calendar were considered a bit elitist. This was a sport which is one of super human endurance to say the least. I remember the ode by a Hindu columnist when Narain started his first race at Melbourne Australia. You get to see the bit of the eyes thorough the visor, his head nodding through the corners as if he is enjoying a song on the car at speeds that you can only imagine but cant live in reality.

But this is not about the Narain that we know once he started racing in F1 circa 2005. But well it about those traits that made him scale that peak of being the first F1 driver ever from a billion Indians, truly #madeofgreat.

There is a saying that some are born great and some make themselves great, quite a rarity that these two go together. Born in a family of noble men / dewans if you know there are no titles these days, Narain comes from a family which has a legacy of textile mills, an education conglomerate and ofcourse a champion rally driver as dad. As if these were not enough Coimbatore was also the motorsports capital of the country.

The road to the legacy or history was not an easy one. There is a saying that an overnight success is a result of years of hardwork and dedication to the goal that one is attached to.

Coming back to my learnings, there were many aspects but I will restrict it to few awesome qualities that will hold us to greatness.

Focus

There is a story in Mahabharatha. The guru Dronacharya is among his pupils, he has set a target for his wards in archery. So he asks everyone to take an aim. One by one the students take aim and when Drona asks them what do they see, he gets different answers, like there is a tree, there is a branch, there is a parrot and it is green in colour and the like. It was the turn of Arjuna, when asked what did he see, he answered ‘Gruruji, the eyes of the parrot.’

That was knowing what you are upto, being precise and I have seen this focus on mission mode in Narain, the lifetime ambition burning bright, to be in Formula 1. I saw it clear and loud, whenever someone asked him what is he upto. Probably no one had an iota of belief that it would be possible at some time in the distant future. He knew he wanted to be there and as specific as to be in the Formula 1 where his role models Ayrton Senna and Micheal Schumacher raced. The best part he was happy to be racing alongside Micheal Schumacher that year when he made the debut. The icing was Schumi was in his rear view mirror when Narain made the best of the rain hit qualifying and well if you know Narain was always a master racer in the rain. No rain could stop Narain!

Self Confidence

Quite often in life, its with the measure of what others say that we decide our lives, not with what we are or what we could be. I learnt this lesson straight from him. Well there is a a borderline difference about self confidence and over confidence though. It more about not letting others let influence you on your path of success. If you were to be led by others in the country then I am sure we would not have had the first F1 driver in India. You know what you are doing and that’s the most important part of your life. Be very clear on that and well you are confidence personified. The best part is that you cannot put on confidence, and that will show badly. So every time when people almost wrote off he would bounce back with a show of best results to be on podium in the racing series he was on. Never allow any one to affect your self confidence. It has to be intact and it has to be boosted with every step that gets you back.

And when you are confident I am sure the world will conspire to get it done and make it happen. It was the confidence in Narain that saw him go through all the years of hardwork from testing with Jaguar, Honda and Minardi and landing up at Midland F1. It was quite a long way literally if you know he tested for Jaguar in 2001 its so long ago in F1 terms.

Excellence

Excellence is never an accident and it holds true to the way Narain made it happen. You know you need to be the best in the trade you are at. If you yearned to be a racer you got be racing at the pinnacle of motorsport F1. Nothing less would do. And its an art of fine tuning oneself to reach the goal. Its nearly impossible for Bolt to do what he does on the Olympic arena coming out of bed. It was all hard work and sheer tenacity that holds you there. So too was Narain’s path loaded with hard work and keeping him fit and not losing sight of what he wants to do and where he wants to go. One of those things that surely will #makeyougreat.

Perseverance

As you might be aware this sport of F1 is exacting one when it comes to physical fitness. And I have seen him in action when he had his own national racing teams his affinity to physical fitness was there for all to see. You need to be at the gym / workout everyday. You can skip a day or take time off. Your dream or vision needs to be like that. You know if there is a drop the average of your performance take a hit so much so that you need to work twice that effort to make it average your result.

Never let it go, I have never seen him miss his gym session and when people ask me why is he not stopping from racing some series or other, it helps you be in the thick or thin, except the format is different but you need to be fit in the rightest way if I may put it. Keep doing it till we achieve the result, making it worthwhile.

Humility

There is a saying that the moment you think you are humble it gone for a six, well the last part going for six is my contribution, its gone thats it. Be humble at all times I don’t have to narrate any incident because he is one, whatever the achievement, it was like that equilibrium of that lotus leaves that waves cannot override.

I know I can write on many of the traits of Narain say charity and the like, but these have had me in good stead and helped me overcome my personal challenges quite often. That everlasting impact is what I have been able to pass it on to those who I have come in contact, so the life becomes better for the future.

It been a nice way of looking back and thanks so much to this hashtag #madeofgreat. Do check out more here http://madeofgreat.tatamotors.com/

I leave you with this video too!

Senthilkumar

PS: its no sheer coincidence that TATA Motors was his principal sponsor that day when he made over 1.2 billion Indians proud, probably only TATA Motors could identify someone #madeofgreat.